Best Makeup Brands for Darker Skin Tones in 2024

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The beauty industry is increasingly embracing diversity, and 2024 is shaping up to be a pivotal year for makeup designed specifically for deeper skin tones. From foundations that cater to a wide range of undertones to bold color cosmetics, these brands are leading the way in inclusivity. Here’s a look at the best makeup brands for darker skin tones in 2024.

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1. Foundations for Deeper Skin Tones

One of the most crucial aspects of makeup for darker skin tones is finding the right foundation that offers shade variety and blends seamlessly. In 2024, more brands are expanding their ranges to cater to melanin-rich skin tones. Key brands to look out for include:

Fenty Beauty: Known for revolutionizing the beauty industry with its inclusive 50+ shade range, Fenty Beauty continues to lead in 2024 with foundations designed to match a wide array of undertones.

Uoma Beauty: With shades formulated specifically for darker skin tones, Uoma’s Say What?! Foundation offers rich coverage with a radiant finish, addressing the unique needs of deeper skin tones.

L’Oréal True Match: A drugstore favorite, L’Oréal’s True Match line has shades with undertones that cater well to deeper skin, offering great coverage at an affordable price.

Why It Matters: Having foundation shades that match deeper skin tones allows for a flawless, natural look, enhancing the wearer’s confidence.

Read More: Best foundations for dark skin 2024, inclusive beauty brands, foundation shades for deeper skin tones

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2. Bold Color Cosmetics for Dark Skin

When it comes to color cosmetics like blush, eyeshadow, and lipsticks, deeper skin tones often require richly pigmented products that stand out. Brands are taking note and offering bold, vibrant colors that pop on darker skin tones. In 2024, these brands are leading the charge:

Pat McGrath Labs: Renowned makeup artist Pat McGrath has created a luxurious line of highly pigmented eyeshadows and lipsticks that suit darker skin tones beautifully. Her brand is celebrated for its innovative, high-quality formulas.

Mented Cosmetics: A Black-owned brand, Mented Cosmetics has built its reputation on providing lipsticks, blushes, and eyeshadows designed specifically for deeper skin tones. Their nude lipsticks for darker skin tones are highly recommended.

NARS: Known for its vibrant color cosmetics, NARS’ blushes, bronzers, and lipsticks offer deep pigmentation that enhances the richness of melanin-rich complexions.

Why It Matters: Rich pigmentation in color cosmetics ensures that darker skin tones get the vibrancy and intensity that shows up well, offering a dynamic makeup look.

Read More: Best eyeshadows for dark skin, bold lip colors for darker skin tones, inclusive blush shades

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3. Concealers and Setting Powders for Darker Complexions

Finding concealers and setting powders that don’t appear ashy or too light on deeper skin tones can be challenging, but these brands have perfected their formulas:

Huda Beauty: With a wide range of concealers in deeper shades, Huda Beauty's formulas provide excellent coverage without creasing or caking on darker skin tones.

Black Opal: A longtime staple in the beauty industry for people with dark skin, Black Opal offers setting powders and concealers that cater specifically to deeper complexions.

Laura Mercier: The Translucent Loose Setting Powder in “Medium Deep” is a cult favorite, as it helps to set makeup without leaving a white cast on darker skin tones.

Why It Matters: The right concealer and setting powder ensure that makeup stays flawless throughout the day without compromising the natural beauty of deeper skin tones.

Read More: Best concealers for dark skin 2024, setting powders for deeper skin tones, makeup for melanin-rich skin

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4. The Importance of Skincare-Infused Makeup

For deeper skin tones, hyperpigmentation and uneven skin texture are common concerns. Brands are increasingly offering skincare-infused makeup products that treat and protect the skin while providing coverage. Key brands include:

Ilia Beauty: Known for its clean beauty approach, Ilia offers tinted serums with skincare benefits like SPF and hydration, perfect for darker skin tones concerned with hyperpigmentation.

Estée Lauder: The Double Wear Foundation not only provides long-lasting coverage but also includes ingredients that help smooth and protect the skin barrier over time.

Why It Matters: Skincare-infused makeup provides a dual benefit—treating common skin concerns while offering coverage—making it a game-changer for many women with darker skin tones.

Read More: Skincare makeup for dark skin, SPF makeup for deeper skin tones, hyperpigmentation solutions

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Conclusion

As the beauty industry continues to evolve, inclusivity remains a major focus, with brands offering a wider array of products designed specifically for darker skin tones. Whether it's finding the perfect foundation match or choosing bold, pigmented eyeshadows, 2024 is set to be a year where melanin-rich skin is celebrated more than ever.

Ready to update your makeup bag? Explore these inclusive brands and discover the perfect products for your skin tone.

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